The Essentials of Today's Marketing-3

CONTENTS

GREEN MARKETING
Ahmet AKATAK

INDIVIDUAL MARKETING
Ahmet TÜRKMEN

AUGMENTED MARKETING
Bahar ÇELİK

COGNITIVE MARKETING
Belma YÖN

MOBILE MARKETING
Büşra MEYDAN - Esra VONA KURT

MARKETING MYOPIA
Dilek AYDOĞDU

AGRICULTURE MARKETING
Figen ARSLAN KOÇKAYA

SUSTAINABLE AGRICULTURAL MARKETING
Hüseyin Fatih ATLI

SHOPPER MARKETING
Elif ÜSTÜNDAĞLI ERTEN

WORD OF MOUTH MARKETING (WOMM)
Emine ŞENBABAOĞLU DANACI

CONTENT MARKETING
Hediye AYDOĞAN

ChatGPT APPLICATIONS IN MARKETING
Muhammed Furkan TAŞCI - Nil Esra DAL

SOCIAL MEDIA MARKETING
Melda ASLAN

NEURO MARKETING
Meysure Evren ÇELİK SÜTİÇER

DATABASE MARKETING
Murat SAKAL

VIRAL MARKETING
Müzeyyen ÖZHAVZALI

RECREATION MARKETING
Özlem GÜNCAN

ONLINE AND OFFLINE MARKETING
Özlem ÖZDEMİR SÜZER

POLITICAL MARKETING
Volkan TEMİZKAN

AVATAR BASED MARKETING
Zeynep AYTAÇ

DIGITAL MARKETING
Barış ARMUTCU